Eligibility requirements apply to some benefits and may depend on your job classification and length of employment. Benefits are subject to change and may be subject to specific plan or program terms. For information about benefits and eligibility, see One.Walmart.com/Benefits.
- Location IRVINE, CA
- Career Area Marketing and Customer Insights
- Job Function Product Marketing
- Employment Type Regular/Permanent
- Position Type Salary
- Requisition WD2172937
What you'll do at 
Position Summary...
Join Walmart|VIZIO and take your career to the next level!We are seeking a Product Marketing Manager to define go-to-market strategies and plans for software product launches and execute full-funnel marketing campaigns to drive product awareness, adoption, and engagement.
You will partner with Product Management, Partner & Content Marketing, Digital Marketing, Project Management, Creative Services, Customer Support, and Data/Insights teams to build compelling marketing stories and year-round campaigns to propel customer adoption and engagement. You are the driving force behind the cross-team collaboration, positioning exercises, consumer/market research, creative direction, and out-of-the-box thinking required to achieve high-impact product launches and marketing campaigns. You will optimize existing marketing projects and spearhead new, creative ways to meet our customers where they are: the VIZIO OS. You will connect us to our customers and show them how we fit seamlessly into their entertainment experience.
What you'll do...
About the Product Marketing Team
Our Product Marketing team thrives on collaboration, creativity, and data-driven decision-making. We work closely with Digital Marketing, Editorial, Creative Services, and Content & Partner Marketing to deliver multi-channel campaigns that enhance customer experiences and reinforce Walmart’s market position. Your role will be crucial in shaping our marketing strategies and driving the company’s growth.
What You’ll Do
Develop and execute go-to-market strategies for new product and feature launches.
Collaborate with cross-functional teams to orchestrate impactful marketing campaigns.
Create and maintain evergreen marketing programs to engage customers continually.
Leverage existing and new marketing channels to boost product awareness and customer loyalty.
Analyze data to enhance customer understanding and optimize marketing strategies.
What You’ll Bring
Proven experience in product marketing, including go-to-market strategy development.
Strong collaboration skills, with the ability to work effectively across teams.
Expertise in leveraging multiple marketing channels, both owned and paid.
Analytical mindset with the ability to derive insights from diverse data sources.
Innovative thinking and a passion for continuous improvement and experimentation.
You will also receive PTO and/or PPTO that can be used for vacation, sick leave, holidays, or other purposes. The amount you receive depends on your job classification and length of employment. It will meet or exceed the requirements of paid sick leave laws, where applicable.
For information about PTO, see https://one.walmart.com/notices.
Live Better U is a Walmart-paid education benefit program for full-time and part-time associates in Walmart and Sam's Club facilities. Programs range from high school completion to bachelor's degrees, including English Language Learning and short-form certificates. Tuition, books, and fees are completely paid for by Walmart.
Eligibility requirements apply to some benefits and may depend on your job classification and length of employment. Benefits are subject to change and may be subject to a specific plan or program terms.
For information about benefits and eligibility, see One.Walmart.
The annual salary range for this position is $96,000.00-$186,000.00
Additional compensation includes annual or quarterly performance bonuses.
Additional compensation for certain positions may also include:
- Stock
Minimum Qualifications...
Outlined below are the required minimum qualifications for this position. If none are listed, there are no minimum qualifications.
Option 1: Bachelor’s Degree in Marketing, Business Administration, or related field. Option 2: 4 years’ experience in Marketing, Business Administration, or related field.Preferred Qualifications...
Outlined below are the optional preferred qualifications for this position. If none are listed, there are no preferred qualifications.
Primary Location...
39 Tesla, Irvine, CA 92618-4603, United States of AmericaAbout VIZIO
We were founded on a belief that everyone deserves better technology for the best value. Over 20 years later, our passion is stronger than ever. At VIZIO, we invest in our talent at our headquarters in Irvine and in our offices around the US -- from Denver to Seattle and New York to Dallas. We’re united by our passion to bring the most detailed picture, highest-fidelity audio, and the best entertainment experience for all.
All the benefits you need for you and your family
- Multiple health plan options, including vision & dental plans for you & dependents
- Financial benefits including 401(k), stock purchase plans, life insurance and more
- Associate discounts in-store and online
- Education assistance for Associate and dependents
- Parental Leave
- Pay during military service
- Paid Time off - to include vacation, sick, parental
- Short-term and long-term disability for when you can't work because of injury, illness, or childbirth