Eligibility requirements apply to some benefits and may depend on your job classification and length of employment. Benefits are subject to change and may be subject to specific plan or program terms. For information about benefits and eligibility, see One.Walmart.com/Benefits.
(USA) Manager, Digital Media - Partner Marketing
- Location SAN BRUNO, CA
- Career Area Marketing and Customer Insights
- Job Function -
- Employment Type Regular/Permanent
- Position Type Salary
- Requisition WD1296925
What you'll do at
What you'll do...
Make your mark on the legacy of Walmart and come build the next great retail disruptor of global online marketplaces. Walmart Marketplace is a curated community of respected, professional sellers who offer only top-quality, authentic products and best-in-class customer service. Marketplace is an integral part of Walmart’s growth strategy and fast-paced innovation is embedded into every aspect of what we’re building.
We are looking for an experienced Partner Marketing Manager to lead our channel partner marketing strategy and execution as part of our integrated marketing campaigns. Reporting to the Director of Digital Media, this candidate will serve as our resident expert on all things related to driving marketing campaigns with our solution provider partners. You will recommend and activate strategies and co-marketing campaigns with our partners across email, social media, podcasts,
This role is a critical addition to the Marketplace seller marketing team, with the goal of promoting Marketplace to the seller audience of our channel partners, attracting and tracking new leads and generating awareness and interest for the brand. You will enjoy the autonomy to design and activate partner marketing strategies that are part of the broader, integrated seller acquisition strategy.
You will make an impact by:
Building relationships and collaborating with a growing network of solutions and technology partners on strategic co-marketing initiatives that drive leads, opportunities, seller acquisition and GMV
Enabling our channel partners to attract new sellers and brands to Walmart Marketplace and drive incremental revenue growth from current partners
Spearheading the creation and distribution of content such as case studies, GTM Playbook, social posts, newsletters, emails, webinars, industry event activations, and other collateral around co-selling and sales enablement
Crafting messages to include in creation of display ad campaigns, email marketing, case studies, and promotional/incentive offers to Sellers
Managing and allocating partner marketing media budget across digital channels and partners
Creating monthly, yearly marketing campaign calendars and be top of campaign activations
Defining KPIs and forecasts, and delivering against campaign goals
Effectively communicating across the team to share plans, updates, and performance results, contributing to weekly reports and monthly business reviews
Collaborate and work very closely with the Channel Partner team to participate in joint business planning and GTM planning
Partnering with Brand Marketing and creative teams on marketing collateral and event executions
You’ll sweep us off our feet if…
You have 5+ years of relevant partner marketing experience
You are experienced using Salesforce or other Martech/ CRM solutions
You bring a track record of developing and managing partner marketing growth strategies in a B2B/ SaaS setting preferred
You are a confident communicator with strong analytical and writing skills
You have experience working with Channel Partner and cross-functional teams and have a strong understanding of how partner marketing supports business KPIs
You identify new areas of opportunity, and prioritize activities according to impact
You have strong project management and organizational skills
Experience in retail, ecommerce an added plus
Bachelor’s degree preferred
How you’ll thrive at Walmart:
Performance-based incentive awards
401k with company match
Stock purchase plan
Paid parental leave
Working alongside collaborative, innovative team members
Ability to growth and develop across several areas of the Fortune 1 organization
And much more
About Walmart Marketplace
We are Walmart Marketplace—Our sellers and their millions of amazing products help make Walmart Marketplace one of the fastest-growing eCommerce platforms in the U.S. Whether you’re a small business or global brand, our innovative solutions simplify the selling experience and help deliver growth at scale.
We bring a passion that is unmatched, and our efforts have an epic impact on the world around us, both inside and outside of work. With colleagues across the nation, we strive to create a sense of belonging and embrace diversity in all forms, with no shortage of guidance and support for you as you grow and develop your career here. Discover the impact you can make at careers.walmart.com.
Outlined below are the required minimum qualifications for this position. If none are listed, there are no minimum qualifications.Minimum Qualifications: Bachelor’s degree in Marketing, Business, or related field and 2 years’ experience in marketing or related field OR 4 years’ experience in marketing or related field.
Outlined below are the optional preferred qualifications for this position. If none are listed, there are no preferred qualifications.
Primary Location...850 Cherry Avenue, San Bruno, CA 94066-3031, United States of America
Walmart, Inc. is an Equal Opportunity Employer- By Choice. We believe we are best equipped to help our associates, customers, and the communities we serve live better when we really know them. That means understanding, respecting, and valuing diversity- unique styles, experiences, identities, abilities, ideas and opinions- while being inclusive of all people.
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All the benefits you need for you and your family
- Multiple health plan options, including vision & dental plans for you & dependents
- Financial benefits including 401(k), stock purchase plans, life insurance and more
- Associate discounts in-store and online
- Education assistance for Associate and dependents
- Parental Leave
- Pay during military service
- Paid Time off - to include vacation, sick, parental
- Short-term and long-term disability for when you can't work because of injury, illness, or childbirth