Director of Customer Insights and Analytics – VUDU

Director of Customer Insights and Analytics – VUDU

What you'll do at

Dig deep into data to deliver insights and strategic recommendations on customer behavior and marketing campaign effectiveness

Use existing tools, and suggest and evaluate new tools, to lead creation of most effective insights platform and environment

Understand key behaviors that drive consumer acquisition, retention, and engagement to enable decision making about product strategy and features, marketing tools and campaigns

Act as strategic partner to the product, technology, marketing, and executive teams to frame, investigate, and answer key business questions.

Drive key analytics projects including forecasting and testing, funnel optimization, response and propensity modeling, advanced customer segmentation using advanced statistical techniques, marketing mix analytics, and other initiatives

Lead identification of information needs, development of research and data analysis plans, management of the research process, and communication of actionable insights within aggressive timelines and changing business dynamics

Lead, coach, and mentor team to develop and enhance analytics, insights, and communications skills, while remaining hands-on in the work that is being done.

Minimum Qualifications

Bachelor’s degree in statistics, mathematics, computer science, customer research, or related field

8-10 years work experience in customer insights, consumer research, and data science
Minimum 4 years in ecommerce and / or digital media

Relentless curiosity and creative problem solver

Proactive and passionate: You are independently capable of seeking information, solving conceptual problems, corralling resources, and delivering high quality results in challenging situations.

Excellent analytical skills with a demonstrated ability to translate data and information into actionable insights and business recommendations

Proven results tying analytics to impactful business results - viewed as a critical business partner, integral to strategic and tactical product, marketing and sales decisions

Proven track record of implementing Consumer Insight programs showing progression from development of reporting, analytics and data solutions.

Excellent written and verbal communication skills and ability to deliver executive-level insights and guidance

Preferred Qualifications

MS in data science, statistics, machine learning, analytics strongly preferred
MBA or advanced degree in analytical Marketing strongly preferred

About VUDU

VUDU is the world's leading provider of high definition entertainment streaming services, with the world's largest HD library and a growing footprint on millions of Internet-enabled game consoles, HDTVs, Streaming Media players and Blu-ray™ players. With innovations such as its exclusive HDX 1080p format with Dolby® Digital Surround Sound and award-winning user interface, VUDU is widely recognized as delivering the best streaming experience available anywhere.

In March 2010, VUDU was acquired by Walmart, the largest seller of packaged media in the US. The VUDU team is a part of Walmart eCommerce. Based in Sunnyvale, California, VUDU is at the cutting edge of the convergence between technology and entertainment, state-of-the-art delivery and a fundamental art form—film.

Our team is diverse, innovative, and growing. Given our love of movies, we always have an eye out for unique and top talent! Join us.

For more information, visit
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All the benefits you need for you and your family

  • Multiple health plan options
  • Vision & dental plans for you & dependents
  • Associate discounts in-store and online
  • Financial benefits including 401(k), stock purchase plans and more
  • Education assistance for Associate and dependents

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