Director of Customer Insights and Analytics – VUDU
- Location SUNNYVALE, CA
- Department Technology & Software Development
- Team Software Development and Engineering
- Employment Type -
- Position -
- Requisition 827638BR
What you'll do atDig deep into data to deliver insights and strategic recommendations on customer behavior and marketing campaign effectiveness
Use existing tools, and suggest and evaluate new tools, to lead creation of most effective insights platform and environment
Understand key behaviors that drive consumer acquisition, retention, and engagement to enable decision making about product strategy and features, marketing tools and campaigns
Act as strategic partner to the product, technology, marketing, and executive teams to frame, investigate, and answer key business questions.
Drive key analytics projects including forecasting and testing, funnel optimization, response and propensity modeling, advanced customer segmentation using advanced statistical techniques, marketing mix analytics, and other initiatives
Lead identification of information needs, development of research and data analysis plans, management of the research process, and communication of actionable insights within aggressive timelines and changing business dynamics
Lead, coach, and mentor team to develop and enhance analytics, insights, and communications skills, while remaining hands-on in the work that is being done.
8-10 years work experience in customer insights, consumer research, and data science
Minimum 4 years in ecommerce and / or digital media
Relentless curiosity and creative problem solver
Proactive and passionate: You are independently capable of seeking information, solving conceptual problems, corralling resources, and delivering high quality results in challenging situations.
Excellent analytical skills with a demonstrated ability to translate data and information into actionable insights and business recommendations
Proven results tying analytics to impactful business results - viewed as a critical business partner, integral to strategic and tactical product, marketing and sales decisions
Proven track record of implementing Consumer Insight programs showing progression from development of reporting, analytics and data solutions.
Excellent written and verbal communication skills and ability to deliver executive-level insights and guidance
MBA or advanced degree in analytical Marketing strongly preferred
In March 2010, VUDU was acquired by Walmart, the largest seller of packaged media in the US. The VUDU team is a part of Walmart eCommerce. Based in Sunnyvale, California, VUDU is at the cutting edge of the convergence between technology and entertainment, state-of-the-art delivery and a fundamental art form—film.
Our team is diverse, innovative, and growing. Given our love of movies, we always have an eye out for unique and top talent! Join us.
For more information, visit http://www.vudu.com.
"I feel like my manager wants to help me become a better developer and a better person overall."
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All the benefits you need for you and your family
- Multiple health plan options
- Vision & dental plans for you & dependents
- Associate discounts in-store and online
- Financial benefits including 401(k), stock purchase plans and more
- Education assistance for Associate and dependents