Senior Marketing Manager, Paid Social

Senior Marketing Manager, Paid Social

What you'll do at

•Lead training of new hires and provide mentorship to junior associates in their career growth.
•Develop documentation, decks, training material, and ensure ongoing maintenance of workflow procedures.
•Delegation of team account assignments and tasks/projects.
•Build Social media testing roadmap and align key stakeholders on both publisher side as well as business & technology
•Establish & evangelize best practices across social performance marketing
•Management of daily queue to ensure deadlines are met in a timely manner.
•Oversee quality assurance process and provide technical support where appropriate.
•Lead development of new processes and tools to improve operational efficiency and automation for the team.
•Work collaboratively with Labs and social traders to establish top level strategic goals for the team and organization as a whole.
•Help define and shape the future of the Paid Social Activation team
•Work closely with Labs and Traders on the development of campaigns, by providing creative consultation, acquisition strategies and optimization recommendations.
•Maintain creative & technical specifications for all social patterns and ensure adherence to guidelines.
•Management of Jira requests to ensure we meet campaign expectations and deadlines with Walmart Labs

Minimum Qualifications

•Bachelor’s degree
•3+ years’ experience in Paid Social Media Marketing, at least 1 year managing a team
•Experience with programmatic display, Ad Servers, rich media and dynamic creative vendors a plus
•3+ years’ experience hands-on within Power Editor & alternative Social media management platforms required
•Good analytical and problem-solving abilities, along with an ability to collaborate cross-functionally
•Superb troubleshooting skills and strong attention to detail
•Able to deliver against multiple simultaneous tasks with excellence
•Strong verbal and written communication skills
•Comfortable working in a fast-paced, fun, and entrepreneurial environment

Additional Qualifications

•Strong technical knowledge is a plus (knowledge of HTML, JavaScript, and other technologies will be useful in this role)

About Walmart

At Walmart, we help people save money so they can live better. This mission serves as the foundation for every decision we make, from responsible sourcing to sustainability—and everything in between. As a Walmart associate, you will play an integral role in shaping the future of retail, tech, merchandising, finance and hundreds of other industries—all while affecting the lives of millions of customers all over the world. Here, your work makes an impact every day. What are you waiting for?

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All the benefits you need for you and your family

  • Multiple health plan options
  • Vision & dental plans for you & dependents
  • Associate discounts in-store and online
  • Financial benefits including 401(k), stock purchase plans and more
  • Education assistance for Associate and dependents

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