Senior Manager, Seasonal Marketing

Senior Manager, Seasonal Marketing

What you'll do at

•Create and craft seasonal cross-category retail stories e (i.e., New Year’s, holiday) from ideation to execution
•Manage near and long term seasonal marketing calendar to ensure alignment and visibility across Retail, Site, and Marketing teams; continue to shape, develop and implement scalable internal processes
•Ensure seasonal campaigns are in sync with (and complementary to) other brand initiatives
•Drive briefing process with internal teams and external agencies to bring seasonal moments to life in a way that is distinctly Walmart, helps the brand break through, and continues to help drive brand awareness
•Partner with Creative team, Site Production, Retail, and Marketing channel owners to bring seasonal campaigns to life, including creative reviews, channel planning, and calendar coordination
•Analyze post-campaign results to assess impact on Walmart brand equity and retail category performance

Minimum Qualifications

•Strong communication + presentation skills, and significant experience working cross-functionally
•Experience managing strategic planning
•Ability to inspire and align various stakeholder groups on a shared goal
•Sharp creative eye and attention to detail
•Well-versed in project/process management with the ability to effectively prioritize
•Minimum of 5-7+ years in online retail/marketing, shopper marketing or CPG marketing

Preferred Qualifications

You’re comfortable in a fast-paced environment, want to leave a stamp on the organization, and are the type of person who can get things done (with a smile!)

About Walmart

At Walmart, we help people save money so they can live better. This mission serves as the foundation for every decision we make, from responsible sourcing to sustainability—and everything in between. As a Walmart associate, you will play an integral role in shaping the future of retail, tech, merchandising, finance and hundreds of other industries—all while affecting the lives of millions of customers all over the world. Here, your work makes an impact every day. What are you waiting for?

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All the benefits you need for you and your family

  • Multiple health plan options
  • Vision & dental plans for you & dependents
  • Associate discounts in-store and online
  • Financial benefits including 401(k), stock purchase plans and more
  • Education assistance for Associate and dependents

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