Senior Manager, Product Marketing
- Location SAN BRUNO, CA
- Department Marketing & Customer Insights
- Team Marketing
- Employment Type -
- Position -
- Requisition 803124BR
What you'll do at•Develop business and functionality requirements for new product launches and brand level marketing programs.
•Help define development priorities and outline the ideal customer experience in collaboration with the UX, Product and Creative teams; continue to shape, develop and implement scalable internal processes
•Drive briefing process with internal teams and external agencies to bring product vision to life in a way that is distinctly Walmart.com, helps the brand break through, and continues to help drive brand awareness
•Create customer-centric launch plans and test agendas focused on increasing awareness and improving perception of the Walmart.com brand that reflect strong strategic vision and attention to detail
•Ensure campaigns are in sync with (and complementary to) other brand initiatives
•Analyze post-launch results to assess impact on Walmart brand equity and retail category performance
•Exposure to/experience managing strategic planning
•Ability to inspire and align various stakeholder groups on a shared goal
•Sharp creative eye and attention to detail
•Well-versed in project/process management with the ability to effectively prioritize
•Minimum of 5-7+ years in online retail/marketing, product marketing or CPG marketing
Hello, Silicon Valley
You don’t have to choose between your career and your lifestyle. In Silicon Valley, you can have both.Discover Silicon Valley
Fioli Gardens, Woodside
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Get your art fix at this internationally recognized collection of over 30,000 works of modern and contemporary art.
Computer History Museum
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Golden Gate Park, SF
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The Tech Museum
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Santana Row - San Jose
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Pacifica State Beach
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Golden Gate Cemetery
This national cemetery comprises 161 acres dedicated to all the members of the armed forces who served our country.
All the benefits you need for you and your family
- Multiple health plan options
- Vision & dental plans for you & dependents
- Associate discounts in-store and online
- Financial benefits including 401(k), stock purchase plans and more
- Education assistance for Associate and dependents