Manager, Home Page Marketing
- Location SAN BRUNO, CA
- Career Area Marketing and Customer Insights
- Job Function Marketing
- Employment Type -
- Position Type -
- Requisition 1016799BR
What you'll do at
We are looking for a growth marketer who is adept at translating elements of the brand, customer mindset and business priorities into a distinctly Walmart point of view. The Manager of Seasonal Marketing will apply their creative and strategic thinking skills to business-led stories and events, and then apply their analytical skills to measure campaign performance and uncover insights that will help us continue to continue to better the customer experience. The ideal candidate will be an energetic self-starter who can effectively drive strategy development, execution and optimization.
Challenges you’ll be tackling
•You’ll dive deep into marketing strategy, landing page development, and analytics to drive business performance
•You’ll bring an innate ability to inspire and align different cross functional team members on a shared goal
•You’ll advocate for our customer, collaborating with tech and design to develop innovative, winning user experiences
•Lead development and communication of a calendar of uniquely Walmart moments
•Craft home page stories from ideation to experience design
•Help ensure home page mindset and tone are in sync with (and complementary to) brand and enterprise level priorities
•Drive briefing process to create wireframes, editorial documents and cross-category destinations that inspire basket building and shopping across the site
•Manage seasonal campaign performance dashboards in collaboration with Analytics
•Analyze in- and post-campaign results to optimize performance and identify learning for future campaigns
How you’ll know it’s right
•If you have the drive to think differently, driving results and solving problems in fun and innovative ways…
•If you have a passion and an eye for the customer, product merchandise, and the shopper journey…
•If you enjoy taking risks and getting things done, in a dynamic, fast-paced environment...
•Strategic, customer-centric approach to integrated marketing programs
•Ability to influence and mobilize cross-functional teams
•Strong communication skills, with a high attention to detail
•Go-getter, capable of managing multiple projects & priorities
•Proven ability to work with data to understand and analyze performance, optimize plans, drive decisions, and measure impact to the business
•Creative and collaborative team player who can work with multiple cross-functional stakeholder groups
Hello, Silicon Valley
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All the benefits you need for you and your family
- Multiple health plan options
- Vision & dental plans for you & dependents
- Associate discounts in-store and online
- Financial benefits including 401(k), stock purchase plans and more
- Education assistance for Associate and dependents