Manager, Display & Paid Social Marketing
- Location SAN BRUNO, CA
- Career Area Marketing and Customer Insights
- Job Function Marketing
- Employment Type -
- Position Type -
- Requisition 1278322BR
What you'll do at
The Manager of Display & Paid Social will lead campaign management & activation of full funnel display & paid social programs. This role will help manage our display & paid social partnerships, own campaign management & activation, and drive testing & learning for our programs. In conjunction with top engineers from across the globe, this role will develop new targeting and measurement capabilities only possible by the fortune #1 company.
Roles & Responsibilities:
•Oversees, manages and optimizes large-scale display & paid social media marketing initiatives.
•Develops and leverages internal and external partnerships and networks to maximize the achievement of business goals.
•Provides data driven insights and recommendations with investment strategists for category marketing approval.
•Sets and oversees display & paid social budget.
•Establish & evangelize best practices across display & paid social media marketing.
•Oversee quality assurance process and provide technical support where appropriate.
•Identify and address any data, platform or technology gaps that might hinder successful test and learn deployment.
•Cultivates an environment where associates respect and adhere to company standards of integrity and ethics.
•Experience with performance paid social, programmatic display, ad servers, rich media and dynamic creative vendors required.
•Good analytical and problem-solving abilities, along with an ability to collaborate cross-functionally.
•Understanding of current attribution models and methodologies.
•Able to deliver against multiple simultaneous tasks with excellence.
•Strong verbal and written communication skills.
•Comfortable working in a fast-paced, fun, and entrepreneurial environment.
•Superb troubleshooting skills and strong attention to detail.
- Bachelor s degree in Marketing, Business, or related field and 2 years experience in marketing or related field OR 4 years experience in marketing or related field.
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All the benefits you need for you and your family
- Multiple health plan options
- Vision & dental plans for you & dependents
- Associate discounts in-store and online
- Financial benefits including 401(k), stock purchase plans and more
- Education assistance for Associate and dependents