Senior Digital Analytics Engineer
- Location SUNNYVALE, CA
- Career Area Software Development and Engineering
- Job Function Software Development and Engineering
- Employment Type -
- Position Type -
- Requisition 1173707BR
What you'll do at
1. Develop user behavior tracking strategy to enable accurate reporting and insight-driven analytics, design and maintain digital analytics architecture to accommodate changing business initiatives and evolving new technology in Video-on-demand entertainment industry
2. Gather business requirements on user behavior tracking for new product features, interface redesign and new apps, develop and document technical tracking specifications based on business priorities and technical feasibility; work with the dev team and QA team to implement and QA the tracking specifications and requirements
3. Standardize and automate marketing campaign tracking and QA process, work with marketing and analytics team to ensure accurate tracking across marketing channels on the web and selected living room devices
4. Provide technical consultation to measure A/B testing on a major technical initiative, such as new search and personalization engine, as well as new product functionalities
5. Ensure data quality by periodically auditing KPIs from different sources, resolving data discrepancies, and setting-up monitoring alerts
6. Improve data infrastructure by automating data processing rules, maintaining data feed to Big Data system, troubleshooting data issues
7. Evangelize digital analytics concept by providing consultation, training and documentation to QA and analytics team; promote and cultivate a data-driven decision making culture at Vudu
8. Constantly explore, evaluate and advocate new analytics technology and tools to empower advanced analytics capability and drive actionable insights to deliver business value
• Experience with Hadoop and PIG/HIVE or good SQL skills
• Proficiency in Excel, the ability to synthesize and analyze large sets of data
• Highly motivated problem-solver with the ability to work independently with cross-functional teams, manage multiple projects simultaneously and to adapt to changing priories
• Approachable team player with excellent verbal and written communication skills
• Attentiveness to data accuracy with the ability to spot data discrepancies and subtleties in metrics definitions
• 5+ years of experience working in an e-commerce environment, preferably in VOD entertainment industry
• A BA/BS degree in a technical field or related discipline preferred
Hello, Silicon Valley
You don’t have to choose between your career and your lifestyle in Silicon Valley. Here, you can have both.Discover Silicon Valley
Filoli Gardens, Woodside
View an art exhibit, take a nature hike, explore the historic Filoli House, or take a class at this gorgeous 654–acre property.
Get your art fix at this internationally recognized collection of over 30,000 works of modern and contemporary art.
Computer History Museum
Large-scale exhibits, an acclaimed speaker series, docent-led tours and an award-winning education program bring computer history to life.
Hike or jog throughout the year on terrain dedicated to academic programs, environmental restoration and habitat conservation.
Golden Gate Park, SF
Events, attractions, meadows, lakes, and a Japanese Tea Garden provide for a true escape, without leaving the city.
The Tech Museum
This family-friendly interactive science and technology center in San Jose provides a glimpse into the most inventive place on Earth — Silicon Valley.
Santana Row - San Jose
Stylish boutiques, world-class shopping, and delectable cuisine = a San Jose shopping trifecta.
Pacifica State Beach
Learn to surf or visit the “World’s Most Scenic Taco Bell” at this 0.75 mile long crescent shaped escape, a symbol of successful habitat restoration.
Golden Gate Cemetery
This national cemetery comprises 161 acres dedicated to all the members of the armed forces who served our country.
All the benefits you need for you and your family
- Multiple health plan options
- Vision & dental plans for you & dependents
- Associate discounts in-store and online
- Financial benefits including 401(k), stock purchase plans and more
- Education assistance for Associate and dependents