Principal Product Manager, Content Acquisition

Principal Product Manager, Content Acquisition

  • Location SAN BRUNO, CA
  • Career Area Product Management - Technology
  • Job Function Product Management - Technology
  • Employment Type -
  • Position Type -
  • Requisition 1041166BR

What you'll do at

The role will be to lead and team and directly engage with the merchants across categories, to develop and execute a content strategy that supports the goals of each category.
1. Develop, in collaboration with category merchants an annual content strategy that is specific to the category(s) and subcategories. The strategy needs to be aligned to category business goals. Become a category expert utilizing external and internal resources to be a highly effective consultant to our business.
2. Implement and execute the content strategy, using and improving the existing Category Engagement practice. This role will be responsible for consistency of engagement across categories. Success will be measured on a quarterly basis against the strategy and individual project outcomes that are executed within the quarter.
3. Develop and use a consistent reporting model to show the value the content team is bringing to the category(s), this need to be aligned to merchandising KPIs such as driving CVI scores and improving P&L performance
4. Become an expert in the use of the tools the team uses, including but not limited to Omniture, Thoughtspot, Content Quality tools, DSS reports, the process to rank content sources, Supplier Center, the Content ingestion tool, Google Trends, Taxonomy tool and the ability to analyze data that is not always easily extracted.
5. Be able to provide consistent support to the merchants to help debug and rectify process and facilitate technical issues that may not always fall solely in your role
6. This position will be expected to independently use the tools to develop and execute a content strategy for a category. This position will also be expected to onboard new team members, mentor & train them in the use of the tools.
7. Be a content expert, understand all the various types of product attribution and content and which content types will have the most impact on product performance.
8. Understand the way the Walmart Catalog works, how products are categorized, how website facets are managed and how internal product hierarchies and managed.
9. Develop and maintain relationships with the category merchants at all levels in the organization. The expectation is that this role be invited to attend Category Strategy meetings and add value as a content expert and consultant.
10. Be able to work in a true matrix organization while being a mentor to all team members.
11. Stay abreast of latest developments, best practices and competitive intelligence in product content.

Minimum Qualifications

1. Develop and retain relationships
2. Excellent Communication skills
3. Work in a matrix, influence without authority
4. Attention to detail, persistent drive to understand details of process, tools
5. Strategic thinking
6. Process development and implementation
7. Ability to help merchants and suppliers understand technical and process related concepts
8. Knowledge of Product attribution, Product Content, Product page optimization.

Preferred Qualifications

2+ Years’ Experience in strategic planning and strategy implementation.
Experience in Design, Customer Experience, Data Analytics & Visualization.
Experience with a Supplier to Walmart or Agency in a role related to Item Setup, Product attribution

About Walmart Labs

Imagine working in an environment where one experiment can catapult an entire industry toward a smarter future. That’s what we do at Walmart Labs. We’re a team of 5,000+ software engineers, data scientists, designers and product managers within Walmart, the world’s largest retailer, delivering innovations that improve how our customers shop and our enterprise operates.

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All the benefits you need for you and your family

  • 100% coverage for in network preventative care
  • Retirement Plan
  • Vision Plans
  • Dental Plans
  • Exclusive Discounts

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