Senior Manager, Site Merchandising - Beauty
1601 Se 10th St
Bentonville, AR 72716-0000
Bentonville, AR 72716-0000
R-2408368
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$90,000 - $180,000/yr
Regular/ Permanent
Salaried
Position Summary...
Want to help lead the way in redefining how we shop beauty online? The Senior Manager of Site Merchandising – Beauty is a critical leader shaping the end-to-end customer site experience for the Beauty category within our Strategic Business Units (SBUs). This role oversees everything from visual merchandising to content strategy to site functionality and campaign execution—while also owning the development and activation of a forward-looking beauty trend strategy.This leader will be responsible for building a structured, data-informed beauty trend forecasting framework and translating that strategy into compelling, conversion-driving experiences on site. They will partner cross-functionally across merchandising, supplier/brand partners, marketing, and style teams to align on trend priorities, develop an annual trend activation calendar, and measure performance to continuously refine impact.
This role blends art and science—combining trend intuition, customer empathy, storytelling, analytics, and operational rigor—to create a frictionless, inspiring online beauty shopping experience.
What you'll do...
What You'll Do
- You deeply understand how customers shop beauty online and use strategic thinking and innovation to create a seamless, inspiring, and fresh site experience.
- You are trend-obsessed and customer-first—constantly scanning cultural shifts, social influence, emerging brands, ingredient innovation, and competitive movement to anticipate what’s next in beauty.
- You can build structured frameworks from ambiguity—turning trend signals into clear priorities, roadmaps, and activation plans.
- You use data and insights to make informed decisions and can translate complex analytics into actionable storytelling and site improvements.
- You are both visionary and operational—able to dream big while flawlessly executing against timelines and business goals.
- You build trust quickly and lead through influence, driving alignment across merchandising, suppliers, marketing, and creative partners.
- You prioritize collective success and actively mentor and develop your team.
You’ll Make an Impact By:
Owning the Beauty Trend Strategy & Framework
- Develop and implement a scalable, repeatable framework for forecasting beauty trends, leveraging internal data, competitive analysis, social listening, cultural insights, supplier input, and industry reporting.
- Define clear criteria for identifying, prioritizing, and commercializing trends for eCommerce.
- Partner cross-functionally to align stakeholders on trend definitions, investment levels, and storytelling approach.
Building and Leading the Annual Trend Activation Calendar
- Create and own a 12-month trend activation roadmap that outlines how key beauty trends will come to life across the site.
- Integrate trend moments into broader category campaigns, seasonal storytelling, and new product launches.
- Ensure alignment between site merchandising, marketing campaigns, supplier activations, and style/editorial content.
Bringing Trend Stories to Life on Site
- Oversee visual merchandising, content strategy, navigation, taxonomy, search, browse experience, landing pages, and trend shops.
- Translate trend strategy into immersive, conversion-driving digital experiences.
- Identify opportunities to enhance site functionality and personalization to better surface trend content to relevant customers.
- Tell cohesive, compelling stories that connect trends to products, routines, and solutions.
Monitoring Performance & Optimizing Impact
- Establish clear KPIs for trend activations (engagement, conversion, AOV, new customer acquisition, brand lift, etc.).
- Build reporting frameworks to measure performance against the annual trend calendar.
- Use test-and-learn methodologies to continuously refine execution and inform future forecasting.
- Provide strategic insights to internal stakeholders to influence broader site direction.
Acting as a Strategic Cross-Functional Leader
- Serve as the connective tissue across merchandising, marketing, supplier/brand partners, creative, and style teams.
- Advise stakeholders on trend priorities, timing, and storytelling strategy.
- Scale best practices, governance, and process improvements to enable faster and more effective trend activation.
Operating with Excellence
- Embed operational rigor into trend planning and site execution workflows.
- Develop efficient processes for new product onboarding aligned to trend moments.
- Lead and develop a high-performing team, increasing capabilities in both analytics and trend storytelling.
Eligibility requirements apply to some benefits and may depend on your job classification and length of employment. Benefits are subject to change and may be subject to a specific plan or program terms.
For information about benefits and eligibility, see One.Walmart.
The annual salary range for this position is $90,000.00 - $180,000.00 Additional compensation includes annual or quarterly performance bonuses. Additional compensation for certain positions may also include :
- Stock
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Minimum Qualifications...
Outlined below are the required minimum qualifications for this position. If none are listed, there are no minimum qualifications.
Bachelor's degree in merchandising, visual design, business management, or related area and 5 years’ experience in eCommerce merchandising, UI/UX, interactive and visual design, business management, or related area OR 7 years’ experience in eCommerce merchandising, UI/UX, interactive and visual design, business management, or related area.Preferred Qualifications...
Outlined below are the optional preferred qualifications for this position. If none are listed, there are no preferred qualifications.
ECommerce merchandising, UI/UX, Interactive and Visual Design, Business Management, or related area, Master's degree in Merchandising, Visual Design, Business Management, or related areaMasters: BusinessPrimary Location...
1601 SE 10th St, Bentonville, AR 72716, United States of AmericaWalmart and its subsidiaries are committed to maintaining a drug-free workplace and has a no tolerance policy regarding the use of illegal drugs and alcohol on the job. This policy applies to all employees and aims to create a safe and productive work environment.Walmart is committed to maintaining a drug-free workplace and has a no tolerance policy regarding the use of illegal drugs and alcohol on the job. This policy applies to all employees and aims to create a safe and productive work environment.
Benefits you’ll enjoy
Discount Card
Get 10% off
Walmart associates are eligible for a 10% discount card on most regular-priced items and fresh produce in-store and on select items at Walmart.com. Eligible after 90 days of employment.
Live Better U
100% covered
Earn a degree or in-demand skills certificates with no debt- Walmart covers 100% of tuition and books. Live Better U offers 60+ programs for Associates to pursue their dreams.
Walmart Academy
Grow your skills
Ready to grow your career? Walmart Academy offers job-specific retail training and leadership courses to help Associates reach their career goals.
Financial perks
Enjoy 401(k) matching and stock purchase plans.
Paid time off
Take a break as needed for vacation, sick leave, holidays, parental leave, and more
Comprehensive health benefits
Medical, dental, vision, and wellness programs for you and your family
Wellbeing programs
Access mental health resources and assistance programs for life’s challenges
Career growth opportunities
Training, leadership programs, and clear paths to advance.
Life at Walmart
Imagine a workplace surrounded by innovation.
At Walmart’s new Home Office in Bentonville, Arkansas, we’re redefining what it means to work at a global leader.

Set on 350 acres of thoughtfully revitalized land, our new campus seamlessly integrates the charm of Northwest Arkansas with cutting edge design and technology. From biking trails and outdoor courtyards to flexible, tech-enabled workspaces, every detail reflects our commitment to sustainability, connection, and culture.


With amenities like on-site childcare at our Little Squiggles Children’s Enrichment Center, the Walton Family Whole Health & Fitness Center, and a vibrant food hall featuring local and international favorites, we’re creating a space where work-life balance isn’t just a goal—it’s a reality.
Beyond the campus, Bentonville offers a dynamic lifestyle with world-class dining, art at the Crystal Bridges Museum, and countless outdoor activities.
Beyond the campus, Bentonville offers a dynamic lifestyle with world-class dining, art at the Crystal Bridges Museum, and countless outdoor activities.

Whether you’re exploring High South cuisine, enjoying live performances at our new amphitheater, or cycling the Razorback Greenway, you’ll experience the perfect blend of small-town charm and big-city amenities.
Join us at Walmart and grow your career alongside a community that feels like home.
This isn’t just a workplace—it’s a destination for leaders eager to make a difference.




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