Senior Manager, Industry Marketing
221 River St
Hoboken, NJ 07030-5989
Hoboken, NJ 07030-5989
R-2348549
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$108,000 - $216,000/yr
Regular/
Salaried
Position Summary...
What you'll do...
Sr. Manager, Industry Marketing
ABOUT WALMART CONNECT
At Walmart Connect, we connect brands to Walmart’s 150 million weekly shoppers through meaningful, measurable media experiences. We’re redefining retail media by helping advertisers reach customers where it matters most — across digital, social, and in-store environments. As Walmart’s closed-loop media business, our mission is to help brands grow while enhancing the shopping experience for customers. To bring that mission to life, we need marketing storytellers who can shape how Walmart Connect shows up to the world — consistently, clearly, and boldly.
WHAT WE ARE SEEKING
We’re looking for a Senior Manager, Industry Marketing who can shape Walmart Connect’s most influential moments — from industry tentpoles to Walmart Connect signature events.
In this role, you will translate Walmart Connect’s strategy into immersive, high-impact experiences that inspire advertisers, partners and people. You’ll blend strategic insight with operational excellence—crafting events that not only look extraordinary, but also deepen relationships, elevate our story, and drive business results.
This is a role for a builder, a storyteller, and a master organizer who thrives at the intersection of creativity, collaboration, and flawless execution.
JOB RESPONSIBILITIES
JOB RESPONSIBILITIES
- Own the strategic planning and execution of Walmart Connect’s full portfolio of internal and/or external events.
- Define event objectives, KPIs, measurement frameworks, and success criteria aligned to marketing and business goals.
- Manage and develop two Industry Marketing Managers, fostering collaboration, elevating capabilities, and ensuring consistent excellence across all event workstreams.
- Present event strategies, concepts, and plans to senior stakeholders for alignment and approval.
- Build and manage cross-functional timelines, workflows, kick-offs, and stakeholder planning processes.
- Partner closely with Sales, Marketing, Communications, Product Marketing, Media Insights, Executive leadership and more to ensure programming, storytelling, and experience design support strategic priorities.
- Collaborate with Brand & Content Strategy and Creative teams to develop cohesive, narrative-driven event experiences and maintain consistent brand identity across all stages, activations, collateral, and digital touchpoints.
- Lead venue sourcing, site visits, vendor evaluation, negotiation, and contract management across production, A/V, F&B, décor, and logistics.
- Oversee registration, attendee management, rooming lists, itineraries, and all on-site operations.
- Serve as the on-site captain — guiding vendors, supporting leadership, welcoming guests, and resolving issues in real time.
- Lead post-event surveys, reporting, and performance insights to measure impact.
- Oversee budget management, vendor payments, and reconciliation.
- Document learnings and identify opportunities to innovate, streamline, and enhance future experiences.
- Always act in accordance with Walmart values and our everyday low-cost ethos.
REQUIREMENTS
- 10+ years in Industry Marketing, event strategy, or large-scale event production
- Proven success leading executive-level and client-facing events
- Experience in media, advertising, retail media, or technology
- Ability to translate business insights into compelling experience-led strategies
- Strong vendor and budget management capabilities
- Exceptional storytelling, communication, and project management skills
- Comfortable operating in a fast-paced, highly collaborative environment
- Ability to build trust across cross-functional teams
- Willingness to travel for on-site execution
- Bachelor’s degree in marketing, communications, business, or a related field
- Track record of leading marquee events from concept → creative → execution
Eligibility requirements apply to some benefits and may depend on your job classification and length of employment. Benefits are subject to change and may be subject to a specific plan or program terms.
For information about benefits and eligibility, see One.Walmart.
The annual salary range for this position is $108,000.00 - $216,000.00 Additional compensation includes annual or quarterly performance bonuses. Additional compensation for certain positions may also include :
- Stock
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Minimum Qualifications...
Outlined below are the required minimum qualifications for this position. If none are listed, there are no minimum qualifications.
Bachelor's degree in Business, Marketing, Communications, or related field and 3 years' experience in marketing or related field OR 7 years'experience in marketing or related field.
Preferred Qualifications...
Outlined below are the optional preferred qualifications for this position. If none are listed, there are no preferred qualifications.
Leading cross-functional projects, Marketing or related field, Supervisory experienceMasters: Business AdministrationPrimary Location...
221 River St, Hoboken, NJ 07030, United States of AmericaWalmart and its subsidiaries are committed to maintaining a drug-free workplace and has a no tolerance policy regarding the use of illegal drugs and alcohol on the job. This policy applies to all employees and aims to create a safe and productive work environment.Walmart is committed to maintaining a drug-free workplace and has a no tolerance policy regarding the use of illegal drugs and alcohol on the job. This policy applies to all employees and aims to create a safe and productive work environment.
Benefits you’ll enjoy
Discount Card
Get 10% off
Walmart associates are eligible for a 10% discount card on most regular-priced items and fresh produce in-store and on select items at Walmart.com. Eligible after 90 days of employment.
Live Better U
100% covered
Earn a degree or in-demand skills certificates with no debt- Walmart covers 100% of tuition and books. Live Better U offers 60+ programs for Associates to pursue their dreams.
Walmart Academy
Grow your skills
Ready to grow your career? Walmart Academy offers job-specific retail training and leadership courses to help Associates reach their career goals.
Financial perks
Enjoy 401(k) matching and stock purchase plans.
Paid time off
Take a break as needed for vacation, sick leave, holidays, parental leave, and more
Comprehensive health benefits
Medical, dental, vision, and wellness programs for you and your family
Wellbeing programs
Access mental health resources and assistance programs for life’s challenges
Career growth opportunities
Training, leadership programs, and clear paths to advance.
Life at Walmart
Imagine a workplace surrounded by innovation.
At Walmart’s new Home Office in Bentonville, Arkansas, we’re redefining what it means to work at a global leader.
Set on 350 acres of thoughtfully revitalized land, our new campus seamlessly integrates the charm of Northwest Arkansas with cutting edge design and technology. From biking trails and outdoor courtyards to flexible, tech-enabled workspaces, every detail reflects our commitment to sustainability, connection, and culture.
With amenities like on-site childcare at our Little Squiggles Children’s Enrichment Center, the Walton Family Whole Health & Fitness Center, and a vibrant food hall featuring local and international favorites, we’re creating a space where work-life balance isn’t just a goal—it’s a reality.
Beyond the campus, Bentonville offers a dynamic lifestyle with world-class dining, art at the Crystal Bridges Museum, and countless outdoor activities.
Beyond the campus, Bentonville offers a dynamic lifestyle with world-class dining, art at the Crystal Bridges Museum, and countless outdoor activities.
Whether you’re exploring High South cuisine, enjoying live performances at our new amphitheater, or cycling the Razorback Greenway, you’ll experience the perfect blend of small-town charm and big-city amenities.
Join us at Walmart and grow your career alongside a community that feels like home.
This isn’t just a workplace—it’s a destination for leaders eager to make a difference.
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