Skip to main content


Brand management takes on incredible meaning when you represent the world’s largest retailer. In our Marketing department, we develop unique creative strategies to reach thousands of target markets around the world, delving deep into comprehensive research and collaborating with the best of the best in our industry to reach more people, more inventively and more effectively. Our Marketing team connects with consumers on an unprecedented scale.

Our Global Customer Insights and Analytics group uses new research methods and, more importantly, has the ability to measure and interpret the data to gain insight into customer needs and behavior. It’s just another way Walmart is committed to pushing the limits of technology to accelerate our vision of helping people save money and live better – all across the globe. 

As a steward of our brand promise, "Save Money. Live Better,” our Marketing team works alongside some of the most talented people in the world to communicate with the millions of customers who shop our stores, clubs and every week.

Back to top